<aside> ⚠️ Users filter out a lot of information that they receive, even when it could be important.

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Hick's Law

Confirmation Bias

Priming

Cognitive Load

Anchoring Bias

Nudge

Progressive Disclosure

Fitts's Law

Banner Blindness

Decoy Effect

Framing Effect

Attentional Bias

Empathy Gap

Visual Anchors

Von Restorff Effect

Visual Hierarchy

Selective Attention

Survivorship Bias

Juxtaposition

Signifiers

Contrast

External Trigger

Centre-Stage Effect

Law of Proximity

Tesler's Law

Spark Effect

Feedback Loop

Expectations Bias

Aesthetic-Usability Effect