<aside> ℹ️ Rhythm and variety affect how engaging the content is for users. The more attractive the layout, the more likely users are to spend more time exploring the site or using the interface.

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Variety in the presentation of the content applies to any interface. A long, monotonous list on a mobile screen is not interesting to read, and users just scroll through it. So it's always better to mix the uniformity with callouts, backgrounds, and unusual blocks that stand out from the others.

Sometimes the rhythm doesn't have to break the content itself. You can put callouts and images outside the layout to make the text more appealing, and the text itself can be read without interruption.

Callout with a small text or offseting the image outside the text creates an interesting layout.

Callout with a small text or offseting the image outside the text creates an interesting layout.

For long texts, it's good to use outset for images, media, quotes, and any other blocks that are different from the text. It also makes the text column more interesting, changes the rhythm, and doesn't break the reading.

Going out of the layout gives a great change of rhythm.

Going out of the layout gives a great change of rhythm.

A quote or note is always a good tool for changing the rhythm of a long text.

A quote or note is always a good tool for changing the rhythm of a long text.

It's the same with lists. They can make a variety of long text or act as independent interface blocks.

The list brings variety to the content.

The list brings variety to the content.

Just don't go overboard. This is especially true for long reads. Users have come to read the text and don't like to be interrupted by animated callouts or quotes that take all the attention. It gets in the way of reading, and here variety and rhythm disruption play a destructive role. Everything has to be in balance and with adequate contrast.