<aside> ⭐ The stakeholders of an organization have a vested interest in all of the business’s decisions. When making updates to primary assets, such as an organization’s website, the involvement of stakeholders can make or break your project. In order to best align the feedback of these key members, stakeholder meetings are essential.
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Having an important meeting with stakeholders looming on the calendar can make even experienced entrepreneurs, founders and other business leaders feel nervous and overwhelmed.
There’s a lot on the line when you’re speaking to people who hold you accountable for both the business’s successes and its failures. They want confirmation that their investment is growing and that the company is going in the right direction. In these situations, communicating the right information in the right way is critical.
Let’s run with the previous example and say your organization is going to update their website. In this case, stakeholders would usually be individuals who are paying for the venture or who directly work with the website. Depending on the type of organization, here is a list of potential “stakeholder” roles:
These stakeholders are pulled in at multiple points on the timeline to stay informed and provide insight on whether the project is going according to plan or not.